Monday, November 1, 2010

Some Sharp Knives

Wouldn't have to worry about these knives being dull. I'm not a hundred percent sure if this ad is selling the knifes or the block but I thought the overall design was very simple and straight forward with just the use of knives and the block with a very simple background. I also thought that the ad is eye catching due to the fact that knives normally sit upright in wooden blocks but in this piece the knives are placed some where else, which naturally draws the viewer's eye down the page. The quote at the bottom " For the sharpest knives" is small which forces the picture above to visually communicate that the knives are very sharp.

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